The Good Food CFO podcast

Building Financial Confidence. Redefining Equitability.
Leading the good food Revolution

Challenging the
status quo of
Food business media

Providing insight into how we create a better food industry

Highlighting the people that are moving the
good food revolution forward

New Episodes weekly

The Good Food CFO Podcast, BABOYOT Sarah Delevan The Good Food CFO Podcast, BABOYOT Sarah Delevan

Episode 110 :: BABOYOT with Taste of Pace: The Journey From High End Catering to the Sale of a Fried Chicken Franchise

In this episode, Sarah is joined by entrepreneurs Pace Webb and Chris Georgalas as they share their journey in the food industry. They discuss their backgrounds, the founding of their businesses, and the challenges they faced, and how the franchised their Fried Chicken Sandwich business and sold 150 units nationwide!

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The Good Food CFO Podcast, BABOYOT Sarah Delevan The Good Food CFO Podcast, BABOYOT Sarah Delevan

Episode 109 :: BABOYOT with Lauren Montgomery of Monty’s: A Story of Recalibration, Patience and Growth

In this episode, Sarah is joined by Lauren Montgomery, the founder of Monty’s, to discuss the intricacies of building a sustainable food brand. Lauren's journey from a deep passion for nutrition to creating the cleanest ingredient cashew cream cheese and plant-based butter on the market is both inspiring and educational.

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The Good Food CFO Podcast, Financial Sarah Delevan The Good Food CFO Podcast, Financial Sarah Delevan

Episode 108 :: Ask The Good Food CFO: How to Establish a Marketing Budget, Tips for Increasing Margin, and Clarifying Debt vs. Equity Funding

You’ve got questions, The Good Food CFO has answers!

In this episode, Sarah Delevan, The Good Food CFO is answering financial and business questions submitted by our BABOYOT members, and offering live coaching to member Chris Gilmour, Co-Founder of Wild Muskoka Botanicals.

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Episode 107 :: Real Talk with Peter Gialantzis from Pod Foods: The Boomerang Effect of Transparent Distribution

In this episode, Sarah is joined by Peter Gialantzis, CMO of Pod Foods, as they explore the difficulties that emerging food brands face in national distribution. Peter is a 25-year veteran of the Grocery industry, with senior leadership roles at Whole Foods Market, Lucky’s Market, and KeHE Distributors prior to joining Pod Foods. His passion for food has led him to dedicate his career to opening accessibility to good, healthy foods to as many markets as possible.

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Episode 106 :: Stop Losing Money on Online Marketing: Advice for Finding the Right Partner and Strategy with Ali Cox

In this episode, Sarah Delevan, The Good Food CFO and Ali Cox, CEO of Noble West, explore the challenges of achieving a return on investment and the importance of understanding consumer insights and brand identity. Ali stresses the significance of setting Key Performance Indicators (KPIs) and aligning them with business goals. They also highlight the necessity of transparent reporting from marketing agencies and the value of establishing a partnership rather than a transactional relationship with these agencies.

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The Good Food CFO Podcast, News Sarah Delevan The Good Food CFO Podcast, News Sarah Delevan

Episode 105 :: The Rise and Fall of Foxtrot: Lessons on Funding, Expansion and Cash Management

In this episode, Sarah and Chelsea delve into the story of Foxtrot - the convenience store delivery business that soared with ambition but faced the stark reality of rapid expansion. Founded in 2015, Foxtrot's initial success was noteworthy, but the journey from a single retail location to seven, plus the leap into the Dallas market, provides a cautionary tale about the perils of scaling up too fast.

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Episode 103 :: The Realities of Investment and Good Food Business: A Candid Conversation with Melissa Facchina About Finding the Right Investor and Navigating Expectations

In this episode, Sarah Delevan is joined by Melissa Facchina, Co-Founder & Co-Managing Partner of Siddhi Capital. They discuss the evolution of funding in the food industry. The investment world is tricky, and Melissa didn't shy away from discussing the pressures and expectations that come with it. They dove into the importance of picking the right investors and staying true to your business's core values, especially in today's capital-constrained environment. She emphasized the need for practicality and sound business fundamentals amidst investor pressure for growth.

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The Good Food CFO Podcast, Financial Sarah Delevan The Good Food CFO Podcast, Financial Sarah Delevan

Episode 102 :: 3 Things Food Founders Should Never Do: Advice for Avoiding Banking Issues, Preventing Bookkeeping Headaches, and Ensuring Accurate Financials

In this episode, Sarah Delevan shares the financial "never do's" - things that founders should be wary of, and the cautionary tales from her experience as a CFO consultant that she believes are crucial for any business owner to heed.

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