Episode 51 :: Building a Business on Your Own Terms with Brady DeLong
Proof that YOUR way, is THE way to go!
(Video + closed caption available on YouTube)
in this episode of the good food cfo podcast i am JOINED BY BRADY DELONG. HE IS AN 8-YEAR VETERAN OF THE NATURAL CPG SPACE, BUILDING HEN OF THE WOODS AS THEIR COO AND NATIONAL SALES DIRECTOR.
Brady is sharing some key lessons he and his team have learned over the last 8 years.
His story includes:
The company’s early growth strategy, and how it evolved
How they recovered from inequitable deals
What they learned from navigating distribution and sales channels
How they currently analyze every opportunity and determine if it’s a yes or a no-gp.
Brady is sharing some key lessons he and his team have learned over the last 8 years. Brady has never been one to do things just because “that’s the way it’s always been done”, and his story is proof that you don’t have to either. You can build a business on your own terms.
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