Episode 52 :: How to Make the Most of Your Google Ad Spend with Andy Janaitis

The Good Food CFO PodcastIndustry Expert
Written By Sarah Delevan
If building a business on your own terms includes selling your products via your brand’s own website, and you want to drive traffic to your site, this is the episode for you!
(Video + closed caption available on YouTube)

Today, I am joined by Andy Janaitis, the founder and chief strategist of PPC Pitbulls, to discuss the digital marketing space, and how to determine if Google Ads is the right fit for your business.

Andy has over 10 years of agency experience in the digital space, across several industries and now focuses on creating custom digital marketing strategies and driving measurable results for his craft food, beverage and clothing brand clients - for whom they now manages over $1M in annual ad spend

For anyone that is new to the digital marketing space, Andy is helping us understand:

  • Everything Google Ads and optimization tools can do

  • The three things you should have in place before you are ready to use Google Ads

  • The important role your margins and shipping costs play in determining if Google Ads are the right fit for your business 

  • The return on investment that you can expect 

  • And so much more

Andy and PPC Pitbulls are also offering our listeners a free download of their Digital Marketing Maturity Model. And don’t forget about our DIY Profit Assessment Course. This is THE tool that we offer to help you understand your margins and how to move forward in your business profitably.


Connect with Andy Janaitis:

Website: PPC Pitbulls

LinkedIn: PPC Pitbulls        

LinkedIn: Andy Janaitis

Youtube: PPC Pitbulls

stay connected

Follow along on Instagram: @TheGoodFoodCFO

Join us in The Good Food CFO Community 

HAVE YOU SUBSCRIBED AND REVIEWED THE GOOD FOOD CFO PODCAST YET?

THIS IS THE NUMBER ONE THING THAT YOU CAN DO TO SUPPORT THIS PODCAST AND ENSURE OTHERS IN THE FOOD INDUSTRY ARE FINDING ME!

To do so, follow these easy steps:

  • Once you’re there, click “listen on Apple Podcasts,” and hit “SUBSCRIBE” under the picture of me!

  • Click “ratings & reviews” and leave me a little love!

THANK YOU for helping to support & promote The Good Food CFO!  I look forward to connecting with you again soon.

Sarah Delevan
Previous

Episode 53 :: Disrupting Food Service with Kim Bryden
Next

Episode 51 :: Building a Business on Your Own Terms with Brady DeLong